AI takeoff and bidding for commercial concrete

Positioning statement Copy

For commercial concrete estimators and self-performing subcontractors, ConcreteIQ is the AI takeoff and bidding tool built specifically for concrete. It reads the drawing set, accounts for every quantity — measured or flagged — and hands the estimator a priced bid to review and send. It was built alongside a working commercial concrete estimator.

Approved headlines & taglines Copy

• Every quantity accounted for. Every bid, priced.
• The number that isn’t there is the one that costs you.
• Measured, or flagged. Never left out quietly.
• A priced bid, not a spreadsheet.
• Built for concrete.
• Can you trust an AI takeoff? Only if it tells you when to doubt it.

25-word description Copy

ConcreteIQ reads your plans, takes off the concrete scope, flags what it can’t measure, and hands you a priced bid to review and send. Built for concrete.

50-word description Copy

ConcreteIQ is AI takeoff and bidding built specifically for commercial concrete. Upload the drawing set; it takes off footings, slabs, elevated decks, tilt-up panels, site concrete and CMU, flags anything it can’t measure with certainty, and produces a priced proposal. It was built alongside a working concrete estimator. Live beta — five free bids.

Key messages

• Coverage beats accuracy. The expensive miss is the scope that never made it onto the takeoff.
• It tells you when to doubt it. Uncertain quantities are flagged, not guessed.
• It goes all the way to a priced bid — not just a quantity spreadsheet.
• Built with an estimator, in the estimator’s language. The judgment stays with the estimator.
• Proof: on one live bid, the gap it opened led to $144,219 of missing panel steel.

Audience & targeting

• Job titles: estimator, senior/chief estimator, preconstruction manager, owner/president at concrete and site-work contractors.
• Company type: self-performing commercial concrete subcontractors; general contractors that self-perform concrete.
• Work type: schools, retail, warehouses, tilt-up and CMU buildings.
• Geography: United States.
• Buying unit: the owner buys; estimators use it every day.

Search keywords Copy

Suggested starting set for search campaigns, built from the product’s scopes — not yet tested with paid data.

Channels

• LinkedIn — articles and short video to estimators and owners; sponsored posts by job title.
• Paid social video — 15–30 second cutdowns on YouTube, Shorts, Reels and LinkedIn.
• Search — high-intent takeoff and estimating keywords.
• Company blog and PDF one-pagers for estimators evaluating AI takeoff.

Calls to action & links

• Visit the product → https://concreteiqapp.com
• Request beta access → https://www.takgio.com/concreteiq.html
• Read the case study → https://www.takgio.com/case-study-construction-concreteiq.html

Approved claims & sources

Do

• Say the $144,219 was surfaced by the gap ConcreteIQ opened — the estimator found it chasing that gap.
• Frame the flagging as a design (“built so nothing is dropped quietly”), not a guarantee.
• Tag any borrowed industry statistic “(industry figure)” with its source.
• Use the estimator’s voice — plain, specific, no SaaS hype.

Don’t

• Publish an accuracy percentage — the product deliberately publishes none.
• Say “never misses”, “nobody else does this”, or that it replaces estimators.
• Name competitors or quote competitor prices.
• Name the contractor, the estimator, or any job, owner or GC.
• Say ConcreteIQ measured the 209,781 lb of rebar — that figure came from the rebar detailer.
• Quote customer counts, revenue, or pricing.